Film Festival and Pakistan
Recently a private channel hosted a Film Festival, highlighting the impact of the foreign movies on the local cinemagoers and especially the new Pakistani Cinema. The film festival had more than 400 submissions and almost 20 odd films were then nominated for award presentation.
The film festival showcased international and national 17 movies, and the most prominent movies which were recognized and acknowledged. Somehow I felt that the most movies were from the parallel cinema and commercially did not do well. Among the Pakistani movies, Mah e Mir and Songs from Lahore by Sharmeen Chinoy were appreciated by all.
The revival of the film industry in Pakistan has opened avenues for many young and talented artists and film makers, by giving them an opportunity to compete on an international film platform. The exhibitors and distributors feel that the showing of foreign films have played a vital role for bring people back to the cinema houses.
Every week a new movie is released, with private previews and celebrity shows. The trend of watching movies in Pakistan has also evolved with increasing number of local and international movies now being show in the cinemas.
Nevertheless the only set back point which I feel is the lack of latest cinema houses / high definition screens.
Hosting such film festivals is a great initiative to build a positive yet a professional recognition. Pakistan’s television is one of the largest industry in South Asia and the quality of production facilities are of high quality and standards.